Consigli per non sbattere contro le barriere invisibili del global business


Anche se viviamo in un mondo globalizzato dove siamo connessi digitalmente, un buon understanding delle carattersitiche culturali dei professionisti di altre nazioni – culture può fare la differenza tra il successo e il fallimento.
Manager e leader che perseguono l’internazionalizzazione del porprio business non possono prescindere dall’affidarsi a un team culturalmente sensibile e capace di non andare a sbattere contro le  barriere invisibili del global business.

In questa infografica dei validi consigli.





– Punctuality is critical.
– A single male passenger should sit in the front of the taxi.
– When paying for a round of drinks, do not pay for a tab out of turn.

– Do not eat with your hands, even if it’s a sandwich or a pizza. Use a napkin or another utensil.
– Sneezing or cleaning your nose at a lunch or dinner table is a huge no-no.
– Standing very close and using physical contact during conversations is common.

– Allow Chinese affiliates to leave a meeting first.
– In China, it is customary to present and receive gifts with both hands.
– Never leave chopsticks upright in the rice. Do not eat all of your meal.
– Shaking hands is normal. It is far less common to greet someone with a hug or a kiss.

– If you do not speak French, it’s appreciated if you apologise for your lack of fluency.
– It is common to leave the office for a lunch that lasts 2 hours or more.
– Men will sometimes greet women with a kiss; however many women will stick out a hand if they prefer a handshake.

– Humour is not interested in a business context.
– In business meetings, allow the eldest person in the room to enter first.
– A handshake may be accompanied with a nod. Reciprocating the nod ensures a good impression.

– When entering a residence, you are expected to remove your shoes outside.
– Avoid saying “no” during business discussions; it’s considered rude. Opt for terms such as “we’ll see,” “I will try,” or “possibly”. Do not thank your host at the end of the meal; it is considered a form of payment and, therefore, insulting.
– Never order beef at a business meal in India.

– Avoid using the word “no.” They will typically respond with “yes” to acknowledge their understanding of what the speaker is saying, even if they clearly disagree. (This is similar to Indian culture, where saying “no” is considered impolite).
– The most senior person often leads discussion. Other members of the party may not speak as much out of respect.
– Always wrap gifts. The value of the gift is of less importance than the thoughtfulness with which it is presented.
– Do not openly display money; use an envelope.
– Never pour a drink for yourself; always allow someone else to pour it for you.

New Zealand:
– Always be on time or early for appointments.
– Keep conversation at a minimum during meals.
– Dinners are reserved for social interaction. Only discuss business over lunch.

United Kingdom:
– Men should not wear shirts with pockets. If they do, the pocket should be empty.
– The British seldom retain eye contact during conversations. This differs from the French, who maintain intense eye contact.
– When dining out, toasting those who are older than you is not considered polite.

United States:
– Business may be conducted over breakfast, lunch or dinner. (In China, don’t discuss business at any meal!)
– Many U.S. companies discourage or limit gift giving, as it may be seen as a bribe. A written note is always appropriate and acceptable.
– Ask permission to smoke before lighting a cigarette or cigar – few buildings allow it.



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